McCall has been brought in as a trainer for Funnel Hacking Live, 2CCX, Tiny Habits and more.

She has personally coached multi-million dollar business owners, brand new entrepreneurs, and everything in between, helping them increase conversions, watch-time, and engagement on their videos.

Her unique perspective as a child star, singing with Aaron Carter, acting with Zac Efron, and writing songs with Liz Rose was the start of her developing her video performance methods.

But those methods took an entrepreneurial turn in February 2020, when she attended Funnel Hacking Live, a conference for entrepreneurs, to support her best friend who was speaking.

And when she walked through the venue and saw hundreds of entrepreneurs live-streaming, creating content and selling themselves on video, she thought two things:

...This isn't very good.

...but I could help them.

So that night she registered her domain name, the next day she snagged her first client, and after their coaching session they increased her Facebook Ads CTR from 0.5% to 6%.

And with that first success story, Charisma Hacking was born.  

And since then, thousands of entrepreneurs have improved their businesses through McCall's coaching.